David Jones debuts Spring Summer season

David Jones served up a diverse catalogue at its Spring Summer 2018 Collections Launch rehearsal.
David Jones served up a diverse catalogue at its Spring Summer 2018 Collections Launch rehearsal.

The show started with a bang and ended with a strike of elegance - a taste of the reinvention David Jones wants to inspire in its upcoming season.

Dramatic thunder and lightning-like strobes were just the beginning of a diverse, colour-filled showcase of clothes at David Jones Spring Summer Rehearsal on Wednesday at Fox Studios.

As the storm cleared and summery sounds drifted from the speakers, Sundanese-Australian model Adut Akech emerged as the show opener popping in an emerald green, strapless bikini as she walked the nature-filled catwalk.

With more than 200 looks, the show served up a diverse catalogue with bold prints and interesting cuts for swimwear and slouchy suits, bold athleisure and frilled florals in day wear.

Evening wear featured attention-grabbing gowns of soft floating silks, gold-trimmed sequinned dresses and glittery blazers.

David Jones ambassador Jessica Gomes said the internationally focused show delivered classic, luxurious looks while also maintaining an effortless, cool feel.

"Designers really want to be part of culture," Gomes told AAP.

"I think that's really important to embrace diversity. I think that's where fashion is heading towards."

Gomes said she hopes people feel inspired by the season's fresh looks and the idea of reinventing yourself.

"That's what fashion is about. It's about splashing colour into the world and getting everyone's mind off the crazy things that are happening and just enjoying beauty," she told AAP.

The star-studded show featured Anwar Hadid, the younger brother of supermodels of Gigi and Bella, and former Victoria's Secret model Karolina Kurkova.

Finishing the show Kurkova stunned in an elegant black gown, followed by models sporting elaborate race day hats.

The Czech beauty said she is a huge fan of Australian designers citing Zimmermann, Ellery, Camilla and Marc, Dion Lee and Bianca Spencer as some of her favourite brands.

"I love your style and way of being - you're nice, you're genuine, you care," she said on Australia.

The retailer previously said it chose the star as part of this season's shifting focus to "health and wellbeing".

"That's the way I grew up - I love to be healthy and strong and to have a great energy. Life is better when you feel good."

Australian Associated Press